Charlie Cullen has joined Joe Mills as their new artistic director. The former Toni & Guy international artistic director and head of men’s education will bring his vast educational and creative experience to The Lounge Soho and Joe and Co brands.
He will be working with Joe to develop the teams and work on the company’s visual branding. Speaking of the appointment Charlie said: “Joe is someone in the industry I have always admired and respected. I’ve known him for a while now and it was inevitable that at some point we would work together. We’ve got similar tastes in hair and see men’s hair going in the same direction.
“I’m really looking forward to working with Joe, creative director Jody Taylor and the rest of the team to help push the brand forward in all creative areas and continuing to build the great reputation that Joe and Co and The Lounge Soho already has.”
Joe added: “I’m looking forward to taking the business forward with Charlie’s vision and experience and I know his enthusiasm and skills will inspire our hairdressers and barbers. We are celebrating 20 years in business this year and it is the perfect time to have Charlie join the team.”