GQ.com - Joe and Co.

'A great haircut from Mill's or one of his trusted lieutenants...'

Time Out London - Joe and Co.

'Joe & Co offers an ultra-contemporary space that eschews the stuffy wood panels and badger brushes of traditional barbershops.'

7th Man - Breakfast At The Barbers

'With a stylish, contemporary interior, Joe and Co. is a refreshing take on the classic barbershops of late.'

BarberStyle - Joe and Co Soho Opens Today

'Joe and Co. is a new contemporary barber's shop launching in Soho today'

FHM.com - The Long And Short Of It

'Read our guide to communicating what you want from your hairdresser with the help of expert Hairdresser... Joe Mills'

The Chic Geek - Joe and Co. Barber's Soho

'Joe Mills has opened Joe and Co., a unique and modern barbershop experience'

Joe and Co: a very graphic barbershop

'A contemporary substitute to the traditional barbershop patterns...'